A Christmas tale illustrated by Spiros Alaris to follow every day via interactive stories on the Instagram account of Le Printemps. Our characters, Jules and Violette, traveled across 5 continents, looking for the best Christmas gifts, taking with them the 77.4 K followers.




AMERICA


AFRICA




ANTARTIC


ASIA




Agency : Humanseven Paris
Creative Director : Stephane Gaubert 
Artist : Spiros Alaris
Art buying : Sylvie Gazaix